Corus Radio Ottawa Continues as Exclusive Radio Sponsor of RBC Bluesfest
(Ottawa, ON) Corus Radio Ottawa is pleased to announce that it has renewed its exclusive radio sponsorship agreement with RBC Bluesfest, the award-winning, annual outdoor music festival in Ottawa, Ontario. This five-year agreement will run until 2021.
“We are excited to be the home of RBC Bluesfest, Ottawa’s signature summer festival, for the next five years,” says Mark Dickie, General Manager, Corus Radio Ottawa. “The festival allows JUMP! 106.9 and boom 99.7 to create unique listener experiences and promotional opportunities across our on-air, digital and social media platforms.”
“Having worked with Corus and its affiliates for so many years, we are thrilled about the renewed commitment,” says Mark Monahan, Executive Director, RBC Bluesfest. “The support of stations such as JUMP! 106.9 and boom 99.7 has been instrumental to the success of the festival and we look forward to continuing to work with the team for many years to come.”
In addition to being the exclusive radio station of RBC Bluesfest, and as part of its sponsorship, Corus will also receive exclusive on-site presence and on-site activations that include listener lounges, along with exciting contest opportunities that will give Corus radio listeners the chance to win VIP experiences at the festival.
“Working with the team at Corus Radio Ottawa has helped us to build RBC Bluesfest into an amazing event. Their professionalism, dedication and special event experience has proved invaluable to our organization,” says Nathalie Laperriere, Director of Sponsorship, RBC Bluesfest.
This year’s RBC Bluesfest runs from July 7 to July 17, 2016 in Lebreton Flats, Ottawa.
About RBC Bluesfest
Ottawa‘s RBC Bluesfest is ranked by Billboard Magazine as one of the top-10 most successful music festivals in the world. The festival was launched in Ottawa in 1994 and has grown from a one-stage, three-day event with a budget of $100,000 to a multi-staged, two-week music extravaganza with a budget of more than $15 million. The organization has grown from one director and one volunteer to more than a dozen full-time professionals complemented by several part-time seasonal staff and more than 4,000 community volunteers. In recent years, the festival has been referred to as the Canadian version of Bonnaroo, Coachella, or the New Orleans Jazz and Heritage Festival; all highly regarded tourist attractions. Some of the past headliners include: The Weeknd, Van Morrison, Bob Dylan, Bonnie Raitt, James Brown, Kanye West, KISS, Ray Charles, Sting, and ZZ Top, among many others. www.ottawabluesfest.ca
About Corus Entertainment Inc.
Corus Entertainment Inc. is a Canadian-based integrated media and content company that creates, broadcasts, licenses and delivers content across a variety of platforms for audiences around the world. The company’s portfolio of multimedia offerings encompasses specialty television and radio with additional assets in pay television, television broadcasting, children’s book publishing, children’s animation, animation software, and technology and media services. Corus’ television brands include ABC Spark, Cartoon Network (Canada), CMT (Canada), Cosmopolitan TV, Disney Channel (Canada), Disney Junior, Disney XD, Nickelodeon (Canada), OWN: Oprah Winfrey Network (Canada), Telelatino, TELETOON, Treehouse, W Network, YTV, Historia, La chaîne Disney, Séries+ and TÉLÉTOON. Its 39 radio brands include CKNW AM 980, Rock 101, Country 105, 630 CHED, Fresh Radio, JUMP! 106.9, Q107 and 102.1 the Edge. The company also owns Nelvana, an internationally renowned animation production company, Kids Can Press, Toon Boom and Quay Media Services. A publicly traded company, Corus is listed on the Toronto Stock Exchange (CJR.B). Experience Corus on the web at www.corusent.com.
Facebook: RBC Royal Bank Bluesfest
For more information, please contact:
Project Manager, Communications
Director, Communications, Radio